Audience & Student Engagement Blog

How to Use Storytelling Principles for Your Virtual Event Marketing Strategy

According to a Native American proverb, “Those who tell the stories rule the world,” and it holds true in regards to virtual event marketing! Proper use of storytelling allows marketers to connect with the audience in a more meaningful way and increase engagement.

Event Marketing Thought Leadership

Jessica Fender, April 7, 2020

Pivot To Virtual (Event Notes Pt. 4)

In part 4 of our notes from the EventMB #pivottovirtual virtual summit, Mike Piddock (CEO, Glisser) covers "Using Apps for Online Event Engagement."

Event Planning Thought Leadership

Glisser, March 25, 2020

Pivot To Virtual (Event Notes Pt. 2&3)

Here are our condensed notes from last week's #pivottovirtual summit on strategies and solutions needed during this crisis, including "Managing the Online Event Experience," and "Top Considerations for Planners Going Virtual."

Event Planning Thought Leadership

Glisser, March 24, 2020

Pivot To Virtual (Event Notes Pt. 1)

As we #pivottovirtual – businesses and audiences must continue to connect. Here are our condensed notes from last week's virtual summit on strategies and solutions needed during this crisis. "What You Should and Shouldn't Say"

Event Planning Thought Leadership

Glisser, March 23, 2020

How To Present Virtually: Tips From The Experts

With more and more companies creating hybrid or virtual conferences to reduce delegate travel, presenters are having to refine their skills for an online audience. Suddenly, working the stage and projecting to the back of the room are being replaced with finding the perfect camera angle and speaking to the individual.

Thought Leadership

Mike Piddock, March 10, 2020

An Update from our CEO regarding Coronavirus and Virtual Events

Event Planning Product Updates

Mike Piddock, March 9, 2020

Six Ultra-Creative Uses for QR Codes at Events, Conferences & Training Sessions

After years of limited use, the QR code is finding new life thanks to new default camera integrations in smartphones.

Audience Participation Tips Product Updates

Mike Piddock, February 27, 2020

3 Step Response for Events Dealing With Unexpected Circumstances (Coronavirus)

Considering how many resources go into planning an event, cancellation is never ideal, and with the proper strategies in place, it shouldn't be needed. In this example, we will discuss the serious issue and ongoing effects of the Novel Coronavirus (COVID-19).

Event Planning

Ryan Dornfeld, February 26, 2020

3 Ways to use Ranking Polls to Engage Audiences

Ranking polls, where delegates are required to arrange a list of options in some sort of order, make an interesting alternative to straight-forward multiple choice poll questions.

Audience Participation Tips

Mike Piddock, February 20, 2020

Glisser Features: Audience Q&A

When you deliver a presentation, how important is audience engagement? Paramount, right? If your audience isn’t paying attention, why even bother presenting?

Product Updates

Glisser, February 10, 2020