Opinion | Glisser's audience engagement and event analytics blog

Breaking Ground - Pakistan

As a web-based solution, Glisser can be used anywhere in the world via an internet connection. We continue to grow in size as does the number of geographical markets we operate in. We've just added another one to the list!

Opinion Event Planning

Tom Dally, September 5, 2018

The Event Tech Games 18 - London's Finest Sporting Event

This year's Event Tech Games was recently held close to Noodle Live's Bethnal Green office. With Glisser winning the inaugural games last year, both teams were eager to win this year's bragging rights!

Opinion

Bradley Smith, August 24, 2018

The Top Ten US Locations for Pharma Events and Medical Seminars

With half of the ten largest pharmaceutical companies by revenue in the world, it’s no surprise that the US hosts some top-level pharmaceutical events and seminars. Whether you’re scouting locations for your company’s next event or trying to persuade your boss to send you to San Diego on a work trip, our top ten US locations will be sure to help you on your way!

Opinion Pharma Event Planning

Tom Dally, August 10, 2018

Five Traits of Highly Engaging Pharmaceutical Meetings

The latest iteration of our platform introduces a single definitive metric by which our clients can analyse engagement levels at their events - the Glisser Event Engagement Score.

Opinion Event Planning Pharma

Mike Piddock, July 31, 2018

From Big Business to the Big Apple: Two International Years With Glisser

June 22nd, 2016. My third day at Glisser, and first team meeting. The team sits down, and immediately our Founder, Mike, brings up the most pressing issue: “We have a client event next Wednesday in Berlin, and they need someone on the ground to manage our technology. I can’t go on-site as I’m busy.” He looks to our head of sales: she can’t go. Marketing is out too. The two developers were, well, developers. So they were out. Which meant...

Opinion

Ben Bradbury, July 20, 2018

Handling Clause 22 at your Pharmaceutical Events and Meetings

Pharmaceutical marketers on average allocate nearly 25% of their budget to events, but it's crucial they spend that budget in a way that adheres to Clause 22 of the ABPI's Code of Practice. This blog explains how event tech can help optimise spend and help you stay compliant.

Event Planning Opinion Pharma

Mike Piddock, July 4, 2018

Seven Tips for Better Presentation Slide Design

Presentations are too often monotonous and rarely look professional. Use these seven tips to ensure your next PowerPoint presentation looks as good as your content sounds!

Event Planning Opinion

Tom Dally, April 17, 2018

Another significant boost for web-based event apps?

An article caught my eye this week, because if the rumours are true the implications could be huge for the event app industry.

Opinion

Mike Piddock, October 17, 2017

What's going on? An event tech perspective

I've been in the Event Tech industry some eight years now. I use the term ‘tech’ a little loosely, as when first entered the industry people had just realised that printing tickets on-site was more efficient (and of course significantly cheaper) than sending out thousands of pre-printed tickets through Royal Mail. That was about as good as it got.

GDPR Opinion

Jamie Vaughan, October 9, 2017

How to Use Event Apps to Generate Extra Revenue

The event app has for a long time been the jack-of-all-trades solution in the event manager's armoury. They allow for lead registration, audience engagement, and act as a virtual agenda for audiences to reference. Safe to say, they’re a valuable addition to most conferences.

Event Marketing Opinion

Ben Bradbury, August 23, 2017