Event Planning | Glisser's audience engagement and event analytics blog

Acing Exhibitions on a Budget

With a plethora of new marketing tools and techniques to reach potential customers and generate leads, you might be asking yourself whether you still need to exhibit at a large scale, expensive and resource-intensive events. This will be a familiar question for many start-ups and scale-ups, as conferences have a tendency to take over in the run-up to the event. Are resources not better used elsewhere?

Breaking Ground - Pakistan

As a web-based solution, Glisser can be used anywhere in the world via an internet connection. We continue to grow in size as does the number of geographical markets we operate in. We've just added another one to the list!

The Top Ten US Locations for Pharma Events and Medical Seminars

With half of the ten largest pharmaceutical companies by revenue in the world, it’s no surprise that the US hosts some top-level pharmaceutical events and seminars. Whether you’re scouting locations for your company’s next event or trying to persuade your boss to send you to San Diego on a work trip, our top ten US locations will be sure to help you on your way!

Five Traits of Highly Engaging Pharmaceutical Meetings

The latest iteration of our platform introduces a single definitive metric by which our clients can analyse engagement levels at their events - the Glisser Event Engagement Score.

Handling Clause 22 at your Pharmaceutical Events and Meetings

Pharmaceutical marketers on average allocate nearly 25% of their budget to events, but it's crucial they spend that budget in a way that adheres to Clause 22 of the ABPI's Code of Practice. This blog explains how event tech can help optimise spend and help you stay compliant.

GDPR for Events - FAQs

A collection of short video clips and associated transcripts from our GDPR for Events session, originally broadcast using Glisser LIVE.

Seven Tips for Better Presentation Slide Design

Presentations are too often monotonous and rarely look professional. Use these seven tips to ensure your next PowerPoint presentation looks as good as your content sounds!

How Event Software Integrations Can Help You Build the Ultimate Event Stack

Event software integrations are key to building the ultimate event technology stack. In this blog post, we’ll look at the three main types of integrations and how they can be leveraged to drive event success.

How to Combine Tech and Smart Meeting Design to help Determine your Company Values

The Glisser team recently camped out at Bold Venues in Shoreditch under the ‘2018 and Beyond’ theme – an offsite meeting with the aim of developing our core ‘Company Values’ and discussing our culture.

Twitter Walls are a no-brainer for conference centres

I recently presented back-to-back sessions at the International Association of Conference Centres (IACC) Europe Knowledge Festival, on the subject of Event Return on Investment (ROI).
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